Visit http://solutionsbydave.com/real-estate-seo/ Why is it important to think from the perspective of real estate buyers and sellers in every video you produce? Because they don’t care about what you care about. Technical and artistic quality don’t mean that much to viewers. Interest and entertainment blend to create a metric that gives most commercially oriented content about a 1 minute “life” or less. Here, analytics tell the story of a video that was technically and artistically superior at the time it was posted yet loses over half its audience before it’s 1/3 finished and by the last call to action, the room is virtually empty.