The Importance of Getting your Financial Advisory Firm on the Google Maps
If you are just getting started in Internet marketing for your advisory business and are just trying to get an idea of how to get your company listed on the Google Map, this is a great place to start. We are going to cover the core fundamentals of what the Google Map is, how it works, and what you need to do to at least get the ball rolling in the right direction towards getting you placed on the map.
Fundamentally, the Google Map or Google My Business listing is what shows up when you type in your city plus your services on Google. The map listings, or what we usually call Google My Business or the Google Map listings can be found at the top of the search results under the paid listings. Directly below that in local search is what are typically the organic listings. There is a lot of information about search engine optimization, meta tags, meta descriptions and all of the like but really this is a totally different realm of search engine optimization known as Google My Business Optimization.
So, what should you do in order to make sure that you are listed on that map, and more importantly make sure you are showing up on page one? There are a number of things you can do, and there are multiple layers of complexity & strategies, too.
In this video, we will walk you step by step through claiming and optimizing your listing.