Undoubtedly, the success of SEO is based on three pillars i.e. analyze, optimize and convert. It is surely an old game but it’s undeniable that it too has improvised over the time. It is still the soul of your website and will always remain. However, there are so many people, who believe that SEO is dead. Really? If SEO is dead, who murdered it? For sure, you don’t have any answer to this, but you know why? This is because SEO was, is and will never dead ever. Like this, there are many other myths people have in their mind related to this, so, let’s just bust them all.
- It’s Pointless: Who says this to you? If you really think the same, you really need to think again. This is because; it is the only thing that helps your website to rank higher and direct traffic from all over the world. It helps you to win the race like a pro and help you to present yourself as an industry leader. So, the next time if anyone says that SEO is pointless, don’t listen to them.
- It’s Expensive: Do you really look for someone who can do SEO for your website at no cost? So, wait until you get an amateur to do this. Yes, it requires investment but investing in a right place, where you will get high returns is not a bad idea. So, it’s not expensive at all, it’s just an investment that drives floods of traffic to your website, which increases the chances of conversion.
- It’s One-Time Activity: Do you also believe the same? No, you really need to debunk this misconception right now. This is because SEO is an on-going process and not a one-time activity. Increasing the visibility on the search engines is not enough; you also have to maintain the position by putting continuous efforts.
- It’s All About Keywords: It is very important to understand that keyword plays a crucial role in the SEO strategy but there’s more to it than that. In fact, if you use a number of keywords at the same time, it may harm your ranking and put adverse effects. Therefore, it is always good to find and stick to one important keyword than a number of keywords, which is not more than just wasting time, money and efforts.
If you are about to invest in SEO, make a wise decision in terms of human and resource toolkit. For any professional assistance, you can even contact an SEO Company around you.